Case Study: AVOL Kentucky more than doubles fundraising revenue with Pledge It

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Preview of the AVOL Kentucky Case Study

AVOL Kentucky more than doubles fundraising revenue with Pledge It

AVOL Kentucky, a human services nonprofit, faced challenges with its digital fundraising for the annual Kentucky AIDS Walk. Their previous platform was not user-friendly, causing many participants to skip online registration and miss fundraising opportunities. As a lean team, they needed an intuitive, mobile-friendly solution from a vendor like Pledge It that required no technical expertise to operate.

By implementing Pledge It's peer-to-peer fundraising platform, AVOL Kentucky simplified registration and empowered participants to easily create personal fundraising pages. The solution, supported by responsive customer service, led to record-breaking results. The organization more than doubled its annual walk revenue year over year and significantly increased participant registration, directly supporting its mission to serve families across Kentucky.


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