Case Study: Radiant boosts sales visibility and motivation with Plecto

Radiant drives €6.7M ARR and 5,000 meetings with Plecto

Radiant, a leading Danish B2B consultancy, faced challenges in managing sales performance data across its many clients. Using manual methods like Excel and various CRMs created a lack of real-time transparency, making it difficult to track progress and motivate their sales team. They needed a solution from vendor Plecto to make sales data meaningful and accessible to their entire organization.

By implementing Plecto’s real-time dashboards and gamification features, which integrate with HubSpot, Radiant automated reporting and made KPIs visible. This solution saved time, increased team motivation, and provided key insights. The measurable results for the customer include tracking over €6.7 million in annual recurring revenue and 5,000 booked meetings since adopting Plecto.

Radiant