Case Study: Jysk Fynske Medier boosts telemarketing performance with Plecto dashboards

Jysk Fynske Medier uses Plecto to manage 191 real-time dashboards and 591 custom formulas

Jysk Fynske Medier, Denmark's second-largest private media group, faced a challenge in making performance data accessible and visible to all employees, particularly within its telemarketing and customer service teams. They needed a way to optimize time and improve their bottom line by moving beyond gut feelings and providing live visualization of key metrics. To address this, they turned to the vendor Plecto and its real-time data visualization dashboards.

By implementing Plecto, Jysk Fynske Medier created 191 personalized dashboards and used gamification to motivate agents. The solution provided by Plecto led to more aligned and motivated teams, improved coaching with actionable insights, and enhanced performance. Measurable impacts included the creation of over 591 custom formulas to track crucial KPIs, which enabled managers to make instant, data-driven decisions and significantly boost revenue generation.

Jysk Fynske Medier