Case Study: Kolibri Games boosts player retention with PlaytestCloud

How Kolibri Games increased player retention using PlaytestCloud

Kolibri Games, a mobile gaming studio, faced a challenge with player retention in their game Idle Miner Tycoon. Many users were churning before reaching the critical second mine shaft milestone, which was essential for long-term engagement. They partnered with PlaytestCloud to understand the root cause of this player drop-off.

PlaytestCloud conducted a multi-session playtest that revealed players were creating resource bottlenecks by upgrading mines but neglecting elevators and warehouses. Based on these insights from PlaytestCloud, Kolibri introduced contextual tutorials to guide player upgrades. This solution led to fewer players churning, more users reaching key milestones, a decrease in negative reviews, and an overall increase in player satisfaction.

Kolibri Games