Case Study: Sisal improves mobile-first user experience with Playground

Sisal redesigns Giochinumerici in a 70-year game market with Playground

Sisal, a major Italian lottery and gaming company, required a mobile-first redesign for its Giochinumerici website to modernize the experience and appeal to younger audiences. The challenge for the vendor, Playground, was to create a more engaging and clearer site that was easy to navigate, especially in light of the shift to mobile-first indexing.

Playground conducted an extensive UX analysis to align the solution with both user and business needs. They executed a complete graphical overhaul, meticulously crafting a new mobile-first design to ensure a seamless browsing experience across all devices.

Sisal