Case Study: STARZ achieves faster decision-making and time savings with PlayerLync

Starz Drives Dramatic Time Savings & Improves Executive Engagement with Automatic Content Delivery to Tablets & Offline Access

STARZ, the global media and entertainment company behind STARZ, Encore, and MoviePlex, needed a single secure platform to replace several manual, inconsistent methods for distributing and updating content for its executive team. The goal was to save time and manpower, improve consistency, and create a central location for internal documents and series-related data. PlayerLync provided the mobile content delivery solution used to address these needs.

With PlayerLync, STARZ gained automatic content delivery to iPad and offline access to reports, documents, and video, enabling executives to review and compare series performance quickly from anywhere. The solution also supported comments and annotations within documents, which improved collaboration and decision-making. STARZ reported that tasks that once took 20 to 40 hours could now take just 2 to 4 minutes, delivering major time and cost savings and allowing resources to be redirected to more productive work.

STARZ

Neal Massey

Vice President, Business & Consumer Insights