Case Study: Pavilion cleans up Salesforce duplicates and saves 29 hours with Plauti

Pavilion cleans up 6% duplicate Salesforce members with Plauti

Pavilion, a professional development platform, faced a significant challenge with duplicate member records in Salesforce, where 6% of its active members had multiple entries due to people signing up with different email addresses. This issue risked data loss, billing confusion, and complications for their operations. To address this, Pavilion turned to the vendor Plauti and its deduplication service to clean up its data.

Using Plauti, Pavilion was able to merge roughly 350 duplicate records found among its active members. The solution also checks for new duplicates at the point of entry in Salesforce, preventing the problem from recurring. This process saved the operations team an estimated 29 hours of manual work and resulted in a cleaner, more reliable database that the team now trusts.

Pavilion