Case Study: House of Macadamias achieves a 175% conversion rate increase with Platter

How House of Macadamias increased conversion rate 175% and AOV 40% with Platter

House of Macadamias, a category-leader in premium macadamia nuts, faced significant challenges with their Shopify store due to an inflexible, customized theme. This lack of flexibility required them to depend on an external agency for every website change, which caused delays and made the site difficult for their non-technical team to manage.

The vendor Platter provided its Smart Theme product, empowering the in-house team with greater flexibility and a robust, conversion-optimized funnel. As a result, House of Macadamias achieved a 175% increase in conversion rate and a 40% increase in average order value within the first year, sustaining a high conversion rate for over 16 months.

House of Macadamias

Brandon Hiemstra

Founder