Case Study: BoomBoom Naturals boosts conversion and AOV with Platter

BoomBoom Naturals lifts conversion 27% with Platter

BoomBoom Naturals, a high-growth wellness brand, needed to overhaul its outdated and inefficient Shopify storefront to align with a new rebrand and support its expanding direct-to-consumer business. The company faced challenges with an unconvincing brand presentation and a frustrating customer experience, particularly around product availability. BoomBoom partnered with the vendor Platter for a full-site redesign and rebuild to address these issues.

Platter delivered a modern, high-performing Shopify store complete with a custom bundle-building tool and improved product management via metafields. The solution provided a faster, more intuitive shopping experience and gave the BoomBoom team greater control over site content. As a result of working with Platter, BoomBoom Naturals achieved a 27% increase in conversion rate and a 23% boost in average order value.

BoomBoom Naturals