Case Study: Single Speed Cycles boosts add-to-cart behaviour and sales with Plattar

Single Speed Cycles boosts add-to-cart 30% with Plattar

Single Speed Cycles, an Australian bicycle retailer, faced the challenge of increasing buyer confidence online. They needed a way to showcase their full range of bike configurations and colors virtually, allowing customers to visualize products in their own homes without visiting a showroom. To address this, they partnered with the vendor Plattar.

Plattar implemented an interactive 3D Product Viewer and a webAR "View in Home" function on the retailer's eCommerce site. This solution allowed customers to configure bikes in real-time and see them true-to-scale in their own space. The deployment by Plattar led to significant results, including a doubling of dwell time, a 30% increase in add-to-cart behavior, and a 40% rise in sales for Single Speed Cycles.

Single Speed Cycles