Case Study: Artificial Grass Direct achieves major SEO and conversion growth with Platform81

Artificial Grass Direct boosts profitability 108% with Platform81

Artificial Grass Direct faced a significant challenge after being blacklisted by Google due to a previous agency's black hat SEO tactics, severely hindering its online presence. The company partnered with Platform81 for a comprehensive solution involving ethical SEO, a new web design and build, and PPC management to recover and transform its brand.

Platform81 implemented a full-scale SEO campaign focused on local, national, and technical strategies, alongside a user-friendly e-commerce website designed to drive sales. The results were transformative, leading to the brand being prominently displayed on Google's first page. The efforts generated over 100,000 monthly searches, a 21% reduction in cost-per-clicks, a 34% increase in conversion rate, and a 108% increase in profitability for Artificial Grass Direct.

Artificial Grass Direct