Case Study: Airbus Helicopters achieves first‑page SEO rankings and increased targeted leads with Plasma

Airbus Helicopters - Customer Case Study

Airbus Helicopters, a leading U.S. provider of civilian, law enforcement, military and homeland‑defense helicopters, faced an urgent need to revitalize its online presence after rebranding from American Eurocopter. The company engaged Plasma to address low organic traffic and poor targeting by providing professional SEO services, a site revamp, and ongoing web maintenance—including keyword/metadata optimization, content expansion, microsite development, 360° video uploads, and press‑release HTML conversion.

Plasma implemented a comprehensive SEO strategy (keyword research, metadata updates, internal linking, on‑page reviews for every new page), built a helicopter microsite, and provides monthly analytics and continuous maintenance. As a result, Airbus Helicopters now ranks on the first page of search engines for 25+ targeted keywords, has seen a significant increase in goal conversions from more targeted traffic, and continues to rely on Plasma for ongoing optimization and site management.

Airbus Helicopters