Case Study: Leading Marketing Services Company achieves up to 14 hours/week time savings with Planview LeanKit

Leading Marketing Services Company Transforms Its Approach to Work and Collaboration to Save up to 14 Hours per Week

A leading marketing services company in Canada (1,500 employees) struggled with fragmented work intake across partner analytics and data teams. Requests were tracked in Excel and on physical Kanban boards, creating poor real‑time visibility, cumbersome manual processes, and difficulty prioritizing work—problems that were amplified when teams shifted to remote work during COVID‑19.

The company deployed Planview LeanKit, a lightweight digital Kanban that standardized and consolidated work across teams. Adoption expanded from a 5‑user pilot to 110 users, centralizing thousands of work items and providing a single source of truth for prioritization, reporting, and capacity planning. The change boosted transparency and productivity and delivered up to 14 hours saved per week by eliminating manual updates, uncovering recurring work, and shortening status meetings.