Case Study: Automotive Company builds crowdsourced innovation pipeline and boosts employee perception of innovation by 9% with Planview Spigit

How This Automotive Company Responds to Evolving Industry by Creating a Culture of Inclusivity

A leading North American after‑market auto retailer with roughly 75,000 employees across the U.S. and Canada faced rapid industry disruption from ridesharing, electric vehicles, and autonomy. With no defined innovation strategy or scalable process, the company struggled to capture ideas from its distributed workforce and position itself as an industry disruptor.

The company implemented Planview Spigit to launch an “Innovation Garage” crowdsourcing program that automates idea collection, evaluation, and transparency while scaling across the organization. In under a year, 1,380 employees contributed and more than 3,000 voted across four enterprise challenges, producing seven winning ideas (three implemented) and driving a greater than 9% increase in employees who view the company as innovative.