Case Study: Kiddie Academy Educational Child Care drives enrollment growth with Planit Agency

Kiddie Academy Educational Child Care drives enrollment growth with Planit Agency

Planit Agency was engaged by Kiddie Academy Educational Child Care, one of the nation's largest educational child care companies, to create a new enrollment campaign. The challenge was to differentiate the academy from its competitors and convey how its curriculum prepares children for life beyond the classroom, all while driving performance.

The solution developed by Planit Agency was a campaign titled "Where Awesome Grows," which utilized a series of match cut moments in social, digital, and print media to show lessons learned in the classroom being applied at home. This approach highlighted Kiddie Academy's six key outcomes and was designed to meet parents wherever they were. The campaign successfully drove enrollment growth for the academy throughout the year.

Kiddie Academy Educational Child Care