Case Study: Poolsmart True Blue boosts leads and visibility with Planet Media

Poolsmart True Blue drives 3.3K new website users with Planet Media

Poolsmart True Blue, a provider of swimming pool maintenance and cleaning services in Canberra, faced a challenge with an unclear website that failed to generate leads or reflect their quality of service. They engaged vendor Planet Media to improve their digital marketing through a comprehensive service including website design, SEO, social media marketing, and paid ads.

Planet Media developed a clean, user-friendly website with an online booking system and implemented a focused SEO and paid advertising strategy. This solution significantly improved the company's online visibility and lead generation. The results for Poolsmart True Blue included over 3,300 new website users, 120,000 impressions, and a consistent system for attracting higher-quality inbound enquiries.

Poolsmart True Blue