Case Study: D&G AirCon & Electrical improves website clarity and enquiries with Planet Media

D&G AirCon & Electrical improves website clarity in 2 months with Planet Media

D&G AirCon & Electrical, a trusted provider of air conditioning and electrical services in Canberra, faced the challenge of a website that did not clearly communicate its broad range of services. The site lacked structure and clarity, making it difficult for potential customers to navigate and take action, which did not reflect the business's professionalism. They engaged vendor Planet Media for a website redesign to address these issues.

Planet Media developed a clear, user-friendly website with a modern design that separated service categories into distinct sections. The solution simplified the customer journey and positioned key actions like requesting a quote prominently throughout the site. The new website provided D&G AirCon & Electrical with a more professional digital presence, resulting in easier navigation for users, a stronger first impression, and a quicker path from visit to enquiry, leading to more consistent inbound enquiries.

D&G AirCon & Electrical