Case Study: Geospectrum Marketing Services improves disaster monitoring in the Philippines with Planet satellite imagery

Natural Disaster Monitoring in the Philippines

Geospectrum Marketing Services, a Filipino-owned business distributor of satellite imagery, worked with the Department of Science and Technology (DOST-ASTI) to address a significant challenge in natural disaster monitoring. The Philippines is highly vulnerable to typhoons, earthquakes, and landslides. Before using satellite data, DOST-ASTI relied on ground-level information with long latency, which caused critical delays for decision-makers in disaster response and policy formation.

Planet provided its high-cadence satellite imagery, enabling daily monitoring of areas of interest. This solution allowed DOST-ASTI to rapidly access pre- and post-disaster imagery to accurately assess damage from events like Typhoon Ompong. The result was a transformative improvement in response times; officials could proactively send detailed analyses to government units and disaster councils, directly informing rescue operations and policy. Planet's service provided the timely, actionable data essential for effective disaster management.

Geospectrum Marketing Services

Virgilio Santos

Founder