Case Study: Adidas achieves consistent mobile innovation with Plain Concepts

Adidas standardizes iOS and Android SDKs with Plain Concepts

Adidas, a global leader in the sporting goods industry, faced the challenge of managing an increasing number of mobile applications and needed to reduce maintenance costs by standardizing processes. They partnered with vendor Plain Concepts to develop cross-platform SDKs for iOS and Android that would support all their applications and third-party integrations, while also requiring ongoing support for their infrastructure and continuous integration system.

Plain Concepts developed SDKs with customized UI elements, network modules, and chat functionality. They implemented a robust CI/CD pipeline using Jenkins, Docker, and Kubernetes to automate delivery and improve infrastructure scalability. By integrating Grafana for monitoring, they enhanced system stability. This resulted in the successful delivery of key features for a new app launch, improved QA processes, standardized components across projects, and a more efficient, scalable infrastructure for Adidas.

Adidas