Plaid
74 Case Studies
A Plaid Case Study
TAB Bank, an online bank focused on serving underserved communities, sought to eliminate the insecure practice of credential sharing and reduce the volume of support tickets from its customers. To provide better financial data connectivity and improve their customers' lives, the bank partnered with the vendor Plaid and implemented their Core Exchange solution.
By using Plaid's Core Exchange, TAB Bank gained easy-to-use APIs that enabled secure, real-time data connectivity. This integration allowed customers to instantly link external accounts without relying on slower methods like micro-deposits. As a result, TAB Bank saw a significant decrease in support calls and customer complaints. Plaid's solution provided a seamless and secure experience that strengthened the bank's customer relationships.