Case Study: Carvana achieves faster, trusted car buying with Plaid

Carvana speeds up big-ticket checkout with Plaid instant payments and refunds

Carvana, an online automotive retailer, sought to eliminate friction and enhance trust in its high-value checkout process. Their challenge was to move beyond traditional payment methods like cards, which had high costs and size constraints, and ACH, which lacked speed. To achieve this, Carvana partnered with Plaid to enable instant bank payments and refunds.

By implementing Plaid's real-time payment rails, Carvana was able to offer a faster, more seamless, and cost-effective payment experience that aligned with customer expectations. The solution provided immediate resolution for refunds, reinforcing customer trust. Plaid's tools also supported Carvana's goals of transparency and privacy during financial interactions. The partnership successfully delivered a more intuitive and modern checkout, central to Carvana's mission of a fun, fast, and fair car-buying experience.

Carvana