Case Study: Buy Sell Love Chicago achieves a scalable content hub and improved lead nurturing with Placester

Buy Sell Love Chicago built a content marketing hub using Placester

Buy Sell Love Chicago is a 10+‑member real estate team in Chicago led by Shay Hata that prioritizes educating consumers on buying and selling. Their challenge was building a strong, evergreen online presence that consistently drives engagement, educates clients, and integrates with their CRM to nurture leads over time.

Using Placester they created a centralized content hub of landing pages, blog posts, downloadable guides and area search pages, then tied that content into drip campaigns in their third‑party CRM. The result is a steady stream of targeted traffic and touchpoints, improved lead nurturing and client reconnection, and a stronger reputation as a go‑to resource for local real estate information.

Buy Sell Love Chicago

Shay Hata

Team Lead