Case Study: Woodmansterne Publications boosts B2B sales and online ordering with PixSell and InterSell from PixSell

Woodmansterne Publications Ltd launches InterSell in February 2020 with PixSell

Woodmansterne Publications Ltd, a publisher, faced challenges with an outdated and poorly supported online trade store for their B2B customers. They were already using PixSell from Aspin as a sales and catalogue app for their representatives but needed a more robust eCommerce solution for their clients.

Aspin implemented its InterSell B2B eCommerce platform, which integrated seamlessly with their existing PixSell system. The solution provided exceptional functionality and ease of use, allowing for quick visual updates and features like 'Fast Lines' for repeat orders. Launching just before the COVID-19 lockdowns, InterSell proved vital as online customer usage skyrocketed. The platform was so successful that what began as a necessity became habitual for customers, leading to a sustained and significant increase in online engagement while continuing to support the company's face-to-face sales relationships.

Woodmansterne Publications Ltd