Case Study: Sun & Ski Sports achieves 26% higher average order value and 97% more time on site with Pixlee TurnTo

Sun & Ski Sports Brings Community to the Forefront with Pixlee TurnTo

Sun & Ski Sports is a specialty outdoor retailer with 31 stores and a busy ecommerce site that wanted to drive on-site conversion and engagement by spotlighting authentic customer stories. Their previous UGC solution was slow to launch and fragmented, so the team needed a seamless, user-friendly way to display reviews, visual content, and community Q&A without toggling between platforms.

By integrating Pixlee’s UGC galleries with TurnTo’s Ratings & Reviews and syndication tools, Sun & Ski rapidly launched sitewide social displays, shoppable gallery badges, and Community Q&A. In under six months the retailer saw a 26% increase in average order value, 97% more time spent on site, a 71% year‑over‑year increase in reviews (over 110,000 reviews in one quarter), and hundreds of timely Q&A responses that improved customer confidence.

Sun & Ski Sports

Tiffany Mass

Social Media Specialist