Case Study: Levain Bakery achieves 11,000+ pieces of UGC and a 13.97% homepage gallery engagement with Pixlee TurnTo

Levain Bakery - Customer Case Study

Levain Bakery, founded in 1995 in New York, built its brand largely on fan word‑of‑mouth and a steady stream of user‑generated “cookie break” content. As the brand expanded to new locations and channels, manually tracking and organizing UGC and finding local influencers became time‑consuming, so the team sought a more efficient way to manage organic content and scale influencer relationships.

By implementing Pixlee, Levain centralized its UGC and influencer discovery, collecting over 11,000 pieces of customer content and achieving a 13.97% engagement rate on its homepage gallery. The platform also enabled region‑specific influencer searches, campaign measurement, and seamless integration of authentic content across the website, newsletters, social, and internal communications—helping Levain drive awareness for new stores and products while building lasting influencer partnerships.

Levain Bakery

Aisha Joshi

Social Media Coordinator