Case Study: Breck’s achieves 5X on-site conversion lift and 273% increase in repeat visits with Pixlee TurnTo

How Breck’s Ecommerce Business Blooms with Pixlee

Breck’s, a long-standing seller of premium Dutch bulbs with a passionate gardening community, needed a scalable way to capture authentic imagery for thousands of SKUs, inspire new gardeners, and save creative resources—especially as interest in home gardening surged during shelter‑in‑place. The team struggled to show real-world results for each product across regions and seasons without costly photoshoots.

They turned to Pixlee to collect, tag, and curate user-generated content for product pages, galleries, and emails, making it easy to embed community photos across channels. The result: a roughly 5× lift in on-site conversion, a 273% increase in repeat-visit rate, over 1,000 usable pieces of content collected in under 48 hours, stronger email performance, and a scalable, trusted source of visual content that’s saving time and boosting engagement.

Breck's

Annette Coppess

Senior Ecommerce Manager