Case Study: The Chartered Banker Institute creates a seamless learning experience with Pixl8

The Chartered Banker Institute improves member engagement with Pixl8, reaching 400+ users in research

The Chartered Banker Institute, the UK's largest professional body for bankers, wanted to redesign its website to improve member engagement and user journeys. They partnered with Pixl8 for web design and development to create a more seamless experience, with key goals including easier navigation, an expanded resource hub, and new online functions for members.

Pixl8 conducted extensive user research, including interviews and a survey of over 400 users, to inform the design. They delivered a visually prestigious and highly accessible website that met WCAG 2 level AA standards. The solution, which integrated with MS Dynamics CRM, was well-received by members and stakeholders for being user-friendly and effectively portraying the Institute's professionalism.

The Chartered Banker Institute