Case Study: Society of Motor Manufacturers and Traders (SMMT) improves supplier discovery and event engagement with Pixl8

SMMT drives oversubscribed events and smarter supplier searches with Pixl8

The Society of Motor Manufacturers and Traders (SMMT) needed to significantly upgrade its online supplier directory to improve engagement and business across the UK motor industry. Their previous website had limited search functionality and poor online visibility for supplier listings. SMMT engaged Pixl8, leveraging their web design and development expertise, to create a new, fully interactive, and SEO-friendly platform.

Pixl8 designed and built a custom directory that revolutionized SMMT's tender process and event management. The solution included a powerful keyword search engine for finding suppliers, a confidential tender management system, and a bespoke events platform. This drove increased industry engagement, oversubscribed events, and additional revenue for SMMT, while providing members with better value and confidence through approved member badges.

Society of Motor Manufacturers and Traders (smmt)