Case Study: Royal Botanic Gardens, Kew streamlines online donations with Pixl8

Royal Botanic Gardens, Kew enables adoption of nearly 30,000 species with Pixl8

Royal Botanic Gardens, Kew needed a user-friendly online donation system to support their Millennium Seed Bank project. They wanted a process that would allow customers to adopt a seed or species, either for themselves or as a gift, and then generate a personalized certificate. They worked with vendor Pixl8, who provided web design and UX research and design services.

Pixl8 delivered a seamless donation journey that launched successfully just before Christmas. The solution allows users to easily adopt multiple seeds, preview certificates, and complete their orders with integrated payments. A high-quality PDF certificate is then emailed to the gift recipient. The solution has proven very popular, and Kew's team can easily export order data for their internal systems. Pixl8 created a highly effective and successful platform for online donations.

Royal Botanic Gardens, Kew