Case Study: Joe & The Juice boosts conversion rate and reduces CPI with Pixis

Joe & The Juice Improved its Conversion Rate (CVR) by 14%

Joe & The Juice, a Danish juice bar and coffee chain, faced the challenge of managing high-volume, multi-geography marketing campaigns. They needed an efficient infrastructure to optimize performance across these various locations while remaining mindful of their budget. They turned to the AI from vendor Pixis to address this.

Pixis implemented its AI to optimize the company's global campaigns. The solution quickly identified targeting and performance inefficiencies, automating bid and budget optimizations in real-time. This drove more high-intent visitors to their platform, resulting in a 12% reduction in Cost Per Install and a 14% increase in Conversion Rate for Joe & The Juice.

Joe & The Juice