Case Study: The QHotels Collection drives bookings with creative campaigns by Pixelbuilders

The QHotels Collection drives bookings across 21 hotels and 7 platforms with Pixelbuilders

The QHotels Collection faced the challenge of scaling its multi-channel summer marketing campaign across 21 hotels and four service pillars. Their existing creative lacked a modern, cohesive digital-first strategy, leading to poor email performance and low customer awareness. They partnered with digital agency Pixelbuilders to reimagine the campaign's design and strategy.

Pixelbuilders developed a comprehensive creative strategy and a suite of modern assets tailored for all seven marketing platforms, including the website, social media, and in-gym cardio-screens. They provided creative direction for photography, designed new content blocks for the Umbraco CMS, and created a system for the offers to stand out. The solution delivered a distinctive, cohesive campaign that successfully increased awareness and drove bookings. Pixelbuilders' work was praised by the client for its strategic thinking and fresh perspective.

The QHotels Collection