Case Study: RSPCA achieves stronger engagement and awareness with Pixel Palace

RSPCA celebrates 25 years of impact with Pixel Palace

The RSPCA Australia faced the challenge of resonating with both farmers and consumers through digital storytelling to celebrate the 25-year impact of its Approved Farming Scheme. They partnered with the vendor Pixel Palace for a custom WordPress development project to relaunch their website and bring awareness to the scheme's value.

Pixel Palace implemented a solution that used data-based UX/UI design and creative front-end development to create an immersive experience. This included an impactful campaign page featuring animations and scroll effects to add emotion to data, which educated users and built trust. The redesigned site successfully encouraged farmers to join the initiative and influenced consumer buying behaviors.

RSPCA