Case Study: Essential Workwear achieves 942% sales growth with Pixel Kicks SEO

Essential Workwear grows sales 942% with Pixel Kicks

Essential Workwear, the workwear and PPE division of a UK embellishment company, faced the challenge of building online visibility from scratch for its new ecommerce website. They engaged the digital marketing agency Pixel Kicks to establish a foundational SEO strategy to drive traffic and sales.

Pixel Kicks implemented a strategy focused on creating educational content to inform potential customers and optimize category and product pages for search engines. This approach, combined with improving the site's internal linking structure, was designed to quickly improve rankings. The results were significant, with a 410% increase in organic traffic and a 942% increase in sales after 12 months, alongside achieving 24 keywords in the top three search results.

Essential Workwear