Case Study: Mr Price Group achieves record-breaking ecommerce growth with Pivotree

A Pivotree Case Study

Mr Price Group nearly triples online sales with Pivotree and boosts traffic 244%

Mr Price Group, a major South African apparel and home goods retailer, sought to expand its business through ecommerce but faced challenges with website performance during peak traffic, lost revenue opportunities, and the complexities of migrating its on-premise Oracle ATG Commerce platform to the AWS cloud. To overcome these barriers to growth and ensure a secure, excellent online shopping experience, they partnered with vendor Pivotree for its Oracle Commerce Hosting Solution.

Pivotree implemented a solution featuring Oracle Commerce on AWS SkyCluster with FlashGrid for Oracle RAC, which provided a scalable, fully-redundant hosting environment, application tuning, and 24/7 expert support. The results were significant, including record-breaking Black Friday sales with zero downtime, a high double-digit percentage increase in revenue, and a near tripling of online sales in 2013. Pivotree's support allowed Mr Price to focus on growing its business rather than troubleshooting its site.


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