Case Study: Zions Bank achieves rapid analytics and 30x faster data loads with Pivotal Greenplum Database

Zions Bancorporation Facilitating data analysis to better understand and serve customers

Zions Bancorporation, a Salt Lake City–based financial services company with 17 banks and more than 500 branches, faced rapidly growing volumes and varieties of customer data that its monolithic Oracle data warehouse could not handle. Analysts experienced queries that took hours or overnight to run, DBAs were consumed by maintenance, and the bank needed a scalable data platform to meet regulatory needs and support analytics-driven growth.

Working with Pivotal Professional Services, Zions migrated to Pivotal Greenplum Database, a massively parallel processing platform that scaled easily and ran on commodity servers. The move cut nightly data loads from 24 hours to 30 minutes, reduced reporting from hours to seconds or minutes, increased analyst productivity by about 30%, freed DBAs from routine maintenance, and enabled faster, CRM-driven decision making and new revenue initiatives like a “Next Best Offer” recommendation engine.

Zions Bank