Case Study: UGAP boosts communication and engagement with Pitchy

UGAP creates 800 videos to boost communication with Pitchy

UGAP, a public sector purchasing organization, faced the challenge of invigorating and humanizing its communications. Their teams needed a simple and fast tool to create videos for internal and external use cases like management statements and event feedback, but they were not very tech-savvy and required a solution that adhered to their graphic charter. They approached the vendor Pitchy to use its online video maker platform.

Using Pitchy's user-friendly and comprehensive tool, UGAP democratized video creation across its teams. The solution provided customizable templates that ensured branding consistency and features like automatic subtitling. As a result, UGAP significantly increased its video output, creating 800 videos, which boosted audience engagement and posting frequency. The tool was successfully adopted even by less tech-savvy staff.

UGAP