Case Study: a global snack enterprise wins more shelf space with Pitcher for CPG

Global Snack Enterprise sells 30,000 displays in 6 weeks with Pitcher

The customer, a global snack enterprise, faced a challenge where its field reps struggled to consistently sell in-store displays to store managers. The reps lacked the data to demonstrate the value and impact of the displays on the store's bottom line. They turned to the vendor, Pitcher, and implemented its Pitcher for CPG solution to address this.

Pitcher provided a unified sales app that used AI-driven revenue projections and augmented reality to visually demonstrate the value of each display. This solution equipped reps to personalize their pitches and landed over 30,000 display sales in the first six weeks. The vendor, Pitcher, also achieved over 75% user adoption from the sales team and successfully rolled out the platform to 1,200 reps in a matter of days.