Case Study: Wokingham Borough Council boosts sports facility bookings and revenue with Pitchbooking

Wokingham Borough Council - Customer Case Study

Wokingham Borough Council faced a significant administrative challenge in managing the booking and payment process for their sports facilities. Their manual system was time-consuming, limited bookings to office hours, and offered no way to advertise availability to the public. They partnered with Pitchbooking to implement a digital solution to improve the customer experience for their residents.

By implementing Pitchbooking's online system, the council automated bookings and payments, allowing them to generate revenue even when offices were closed. This solution provided an 89% increase in booking revenue in the first six months, equating to an additional 302 bookings and £44,000. Pitchbooking drastically reduced admin time, eliminated the need to chase invoices, and made it far easier for people in Wokingham to access the council's sports facilities.

Wokingham Borough Council

Gina Frost

Community Environmental Lead