Case Study: Reed in Partnership improves benefits awareness with Pirsonal personalized reward statement video

Reed in Partnership boosts reward engagement to 66.2% with Pirsonal

Reed in Partnership, a UK-based organization with over 2,600 employees, faced the challenge of ensuring its staff understood the full value of their compensation packages beyond just salary. Their HR team, lacking measurable engagement data, needed to improve benefits awareness and reinforce the employer's contributions while maintaining strict GDPR compliance. They partnered with Pirsonal to implement a personalized total reward statement video.

Pirsonal created a secure, personalized interactive video for each employee, visually breaking down their total compensation and including contextual calls-to-action. This solution achieved a 66.2% engagement rate and a 30% interaction rate with the personalized prompts. The campaign successfully increased employee understanding of their benefits and the overall value of their package, strengthening perceived value and supporting retention for Reed in Partnership.

Reed in Partnership