Case Study: Lorama Group achieves real-time sales transparency and offline readiness with Pipeliner CRM

Lorama - Customer Case Study

Lorama Group is a 51–200 person manufacturer and distributor of sustainable paints and color technology solutions. Facing the need for better sales visibility and activity tracking—while supporting international reps who often work offline—Lorama sought a CRM that was simple, customizable and not as sprawling as enterprise systems.

They selected Pipeliner CRM’s Hybrid version for its offline capability, speed, and flexible input options. The solution rolled out easily with part‑time administration, giving management real‑time transparency, unified sales data, improved reporting and greater sales efficiency—results the company now recommends to others.

Lorama

Jake Jevric

Corporate Vice President