Case Study: Radial cuts 3PL onboarding from 18 weeks to 1 week with Pipe17

Radial cuts 3PL onboarding from 18 weeks to 1 week with Pipe17

Radial, an established third-party logistics (3PL) provider, faced a challenge winning business from modern mid-market brands. Their highly customized enterprise solutions required long onboarding times and technical resources, which did not meet the needs of brands seeking speed and flexibility. To capture this growth segment, Radial needed a new tech stack and partnered with vendor Pipe17 to find a solution.

Pipe17 provided its Order Operations Platform, which was combined with Logiwa's warehouse management system. This solution delivered instant commerce connectivity and powerful order orchestration without requiring custom code. As a result, Radial reduced its client onboarding time from 18 weeks to just 1 week, a dramatic 18x improvement. This new capability, branded as Radial Fast Track, allowed the company to successfully onboard seven new customers in just three months and win business in the modern brand market.

Radial