Case Study: Bricks N Clix achieves an on-time Amazon launch and avoids a 30% forecast shortfall with Pipe17

How Bricks N Clix launched on Amazon at the exact right moment thanks to Pipe17

Bricks N Clix, led by Vince Brick, was bringing a European baby‑gear supplier into the North American market but faced an urgent systems crisis: inventory sitting in a 3PL, Amazon Fulfilled by Merchant (FBM) listings, and their warehouse management system couldn't communicate. Bricks N Clix turned to Pipe17 for a fast integration solution to connect Amazon, the 3PL, and their WMS so they could launch on time.

Pipe17 fast‑tracked the integration, ran extensive testing, and managed the end‑to‑end ecommerce order flow to the 3PL, enabling a seamless, on‑time launch right before Christmas. As a result Bricks N Clix beat sales expectations — Vince Brick estimates his 2021 forecast would have been off by 30% without Pipe17 — and avoided a six‑week delay that would have cost critical seasonal revenue.

Bricks N Clix

Vince Brick

Chief Executive Officer