Case Study: Hunter Douglas automates email campaigns for 1,200+ distributors with Pinpointe

Hunter Douglas automates email campaigns for 1,200+ distributors with Pinpointe

Hunter Douglas, a leading manufacturer of window treatments, needed to automate email marketing for its network of over 1,200 distributors. Their challenge was to provide a consistent, turn-key campaign system that integrated with their own software and allowed emails to appear as if sent directly from each local dealer. They selected Pinpointe's Enterprise Edition for its robust API and specific 'Send on Behalf' functionality.

Pinpointe's solution enabled Hunter Douglas to fully automate their email marketing process. Using the API, they integrated their systems to manage lists, upload custom HTML designs, and automatically populate dealer-specific information into each campaign. This resulted in a high-value service for distributors, improved email deliverability rates, and significant time and cost savings by eliminating the need for an in-house solution.

Hunter Douglas