Case Study: Warmteservice increases direction clicks by 40% with PinMeTo

Warmteservice increases direction clicks by 40% with PinMeTo

Warmteservice, a leading heating equipment supplier in the Netherlands with over 85 locations, faced challenges scaling its local visibility. Their custom-built internal tool for managing Google Business Profile updates was difficult to maintain and led to inconsistent store information across platforms like Apple Maps, which directly impacted customer foot traffic. To overcome this, they partnered with vendor PinMeTo and implemented its Listings service.

By using PinMeTo to centralize management across Google, Apple Maps, Waze, and other networks, Warmteservice ensured consistent and accurate information for all locations. As a result, within ten months of onboarding, the company saw a 40% increase in direction clicks, a 30% increase in total views, and a 20% increase in total actions, significantly improving local search visibility and driving more customers to their stores.

Warmteservice