Case Study: Varner Group Boosts Multi-Location SEO with PinMeTo

Varner Group boosts views by up to 96% with PinMeTo

Varner Group, a major fashion retailer with over 1000 stores across Norway, Sweden, and Finland, faced significant challenges in managing its multi-location online presence. The company struggled with unverified and inaccurate Google Business Profiles, which led to inconsistent data across platforms like Google Maps and Apple Maps. This lack of control hindered their local SEO and ad performance. To overcome this, they partnered with PinMeTo and its local marketing platform.

PinMeTo implemented a streamlined solution, handling bulk verification for all locations and consolidating Varner's six brands onto a single platform for centralized management. This solved their verification hurdles and ensured consistent business information. The results were substantial, with brands like BIKBOK achieving a 96% increase in profile views and a 100% rise in mobile visits. PinMeTo's solution provided Varner Group with the scalable local SEO strategy needed to enhance visibility and drive customer engagement across all markets.

Varner Group