Case Study: Lindex achieves a 544% increase in Google Maps views with PinMeTo

Lindex - Customer Case Study

Lindex, a Swedish-owned fashion chain with around 480 stores, faced the challenge of managing and correcting inconsistent location data across dozens of online platforms. To regain control of their digital presence they engaged PinMeTo, using PinMeTo’s location and online-presence management solution to centralize and update listing information across Google and other platforms.

PinMeTo implemented a rollout that set up 400+ Lindex stores on Google and made over 13,000 corrections to phone numbers, opening hours, addresses and coordinates. The work drove strong results: Google Maps views rose 544% (from 187,000 to 1,205,000 monthly views), direct searches increased ~30%, indirect searches rose 41%, and Lindex gained roughly 5.5× more exposure thanks to PinMeTo’s solution.

Lindex