Case Study: Biltema boosts local engagement with PinMeTo

Biltema boosts local engagement by 170% with PinMeTo

Biltema, a Nordic retail chain offering automotive parts and leisure products, faced challenges in managing its local online presence across 60+ stores. The company struggled with inaccurate listings, a disjointed process for local social media posts, and a lack of a centralized system for handling customer interactions and reviews. To address these issues, Biltema partnered with vendor PinMeTo and began using its Location Marketing platform.

Using PinMeTo's Listings, Posts, and Conversations tools, Biltema centralized its location data, streamlined local content publishing for store managers, and improved its customer support and reputation management. The solution delivered significant measurable impact, resulting in a 140% increase in listing views, a 170% increase in direction clicks, and a 120% increase in calls to its stores within six months of onboarding with PinMeTo.

Biltema