Case Study: Global Guardian boosts brand awareness and drives growth with Pinkston Group

Global Guardian earns 387 media placements with Pinkston Group

Global Guardian, a global security firm based in McLean, VA, engaged the Pinkston Group in January 2022. Their challenge was to increase brand awareness and position the company as a leading duty of care provider to support business growth and attract investment.

The Pinkston Group implemented a strategic earned media campaign, securing placements in major outlets and arranging high-profile interviews for the CEO. This approach directly contributed to new business interest, aided in securing over $100 million in investment, and resulted in 387 unique media placements, driving significant customer growth and strategic expansion for Global Guardian.

Global Guardian