Case Study: TEEG drives personalized guest engagement with PING Works customer portal

TEEG drives 21,000 new user signups in 3 months with PING Works

PING Works was selected by TEEG to develop a high-availability, secure customer portal for its Timezone brand to support its guest engagement strategy. The challenge was to create a system capable of capturing data on 5 million guests, managing up to 200,000 concurrent users across 7 countries with sub-second response times, and integrating multiple regional payment gateways while ensuring the highest levels of customer security.

The solution developed by PING Works included core APIs and systems built with technologies like Azure B2C for identity management. They achieved high availability through geographic distribution and automatic failover. The results were significant, including 21,000 new user signups in a three-month pilot in Singapore, 6,500 transactions in one month, and the handling of 9.86 million requests in 30 days, successfully enabling TEEG's targeted marketing and data capture goals.

TEEG