Case Study: UTO KULM achieves a stable, unified multi-site CMS and improved guest engagement with Pimcore

UTO KULM - Customer Case Study

Hotel Uto Kulm (UTO KULM Top of Zurich AG), a travel & hospitality group managing five sites under the UTOKULM umbrella, faced unstable websites and a user‑unfriendly CMS that made updates and cross‑site coordination difficult. They engaged iwvision AG and a major digital agency to deliver a reliable, maintainable digital presence.

Using Pimcore DXP/CMS, the team built a modular toolbox-based site for flexible page design, added a smart live webcam header that switches to static images by weather/time, and integrated Lunchgate (daily menus), Hotel‑Partner (booking), and Mailchimp (newsletters), plus a form generator and shared cross‑site data. The result: five stable, easy‑to‑manage websites, faster marketing workflows and bookings, and a “stable and flawless” CMS experience for the client.

UTO KULM

Benjamin Styger

Leader Marketing & Communication